A plan -- the plan tells you time for the date, place to visit and activity to enjoy when going out on that date.
A budget: not only you know who will pay for the (first) date, you also know how much the budget is.
Why does it use auction to help you to make the dating plan then?
Think about it, auction happens to have all the right ingredients to do the job: (1), (Like you describe your item in real auction) Auction is where you can tell everyone when you want to meet someone and what you like to do when going out on that date.
They should help you turn a scary experience into one that you can enjoy.1. There are plenty of people out there who will tell you that it's best to jump "right back on the horse." If you have only been dating casually, that advice is great.